Presentation

The Communication and Marketing department of FCC Construcción combines all the functions related to external, internal communication and corporate marketing of the FCC infrastructure area: FCC Construcción, FCC Industrial and FCC Concesiones at the national and international level.

MISSION

  • Design the communication plan for the entire construction area in accordance with the FCC Group plan and the FCC Construcción strategic plan.
  • Define the communication processes of FCC Construcción in the corporate services, branches, works, subsidiaries and investee companies and with stakeholders.
  • Ensure corporate identity: ensure compliance with the established image criteria.

VISION

  • Convert the communication department into a working instrument at the service of the business to achieve the company's objectives globally.
  • To contribute to FCC Construcción being the first construction company with the greatest presence in the market with balanced and lasting growth, creating value for all its stakeholders.

VALUES

  • Prepare the communication strategy based on the needs of the business and the strategy of the FCC Group.
  • Prepare the necessary communication plans at all times to serve the communication and image interests of FCC Construcción.
  • Define the stakeholders.
  • Prepare the messages for each audience: internal and external.
  • Maintain and review the communication channels of the company.
  • Establish the communication processes necessary to have a good flow of communication.
  • Ensure the maintenance of a good corporate image.
  • Unify the image in the different communication channels.

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